Advertising legend speaks at VCU

May 7, 2012

By Jalisa House
VCU InSight

RICHMOND, Va.– On Feb. 22nd VCU Libraries welcomed advertising legend Tom Burrell to speak about his controversial book “Brainwashed: Challenging the Myth of Black Inferiority” at the 10th Annual Black History Month lecture. Burrell is the founder and former CEO of Burrell Communication Group the nation’s largest marketing firm owned by African-Americans and has over 40 years of experience in advertising.

Over 400 students, faculty, and members of the community gather in University Commons to listen to Burrell discuss how negative images and stereotypes affect the African-American community. For VCU student Ramzy Ismail, Burrell’s insight on how advertising methods are used to promote an image of false black inferiority is a wakeup call for all students. “It’s incredibly enlightening, incredibly provocative,” said Ismail. “He’s one of those speakers who I think will push students to really pursue the things that need to be done to really change the culture in our society and change the culture on campus as well.”

The lecture was followed by a Q&A session and book signing. VCU Libraries says it was one of their most successful lectures yet.